DHL Global Mail Successfully Launches and Manages New Consumer Product Using Clarizen

DHL Global Mail (DHL GM), part of the Mail division of Deutsche Post DHL and a workshare partner of the United States Postal Service, provides domestic and international mail services with 16 facilities in the US and 40 worldwide. DHL GM chose Clarizen to support the launch and daily project management of their new ‘branded envelope’ program into the US market. The Director of Domestic Product Solutions, Chris Lentjes, explained that DHL GM aims to increase the opening rate of envelopes and increase return on investment from the direct mail perspective. DHL GM selected Clarizen for Process Management and Commercial analysis of the newly launched envelope project.
DHL’s Needs:
- A project management solution to control process management, supply chain management, logistics, marketing, reporting and analytics of the branded envelope program
- A solution that helps the management team determine key steps and dependencies as well as resource allocation all customizable to their project needs
- Ability to track and modify the branded envelope project by industry, segment and geographic location
Why DHL Chose Clarizen:
- DHL performed a “rigorous selection process” to determine what project management software to use and chose Clarizen because, “we wanted something more robust and flexible”, previously they were using MS project which they found “didn’t have enough flexibility.”
- Clarizen enables customizable views to look at all project components. “I can easily create a report and determine and summarize work on a financial perspective.”
- Clarizen customizations enable DHL to pull weekly reports and analyze gross margins and fluctuations thereby measuring their ROI and striving to increase sales by analysis of metrics measured in the system
The branded envelope program has launched with success on the Clarizen system. The team is able to control all aspects from pricing through delivery and receipt of goods. DHL uses Clarizen templates for pricing, contracts, and auditing and keeps everything neatly organized by resource and date.
In their selection process, the DHL team reviewed At Task and Daptiv but chose Clarizen for flexibility, best value and protection of the DHL brand security and integrity. Chris mentioned how “fantastic” the support they received has been in both the pre and post sales process. “It’s working very well and we made the right decision.” Chris and his team are eagerly waiting for version 5.2 to come out so they can continue to use Clarizen to improve processes and ROI.
